Resume
Adewale Aloba
Senior Designer · Brand · Product · 3D · Design Technologist
Profile
Multidisciplinary designer and creative technologist with 6+ years across brand identity, motion, 3D, UI/UX and frontend. Work has reached 146M+ users and driven 300%+ audience growth for a global blockchain foundation. Moves fluidly between creative direction and hands-on execution: writing React components, directing identity systems, or building parametric generative tools. Clients span Web3, fintech, gaming and tech globally.
Experience
UX·UI Visual Design Expert / QA
Taste Labs · Freelance
Jul 2026 – Present
- Build and test UX·UI for B2B, AI-powered native product designs.
- Prompt engineer and evaluate LLM outputs to keep design quality consistent across generations.
- Build UI kits and the internal sites/tools that support the design QA and eval workflow.
Principal Designer
Layout Studio · Independent Design Studio
Jan 2025 – Present
- Build and train custom AI agents with team-specific skills, sourced from internal brand knowledge, design systems and production workflows, so creative teams accumulate institutional intelligence and ship deliverables faster over time.
- Design generative tools and parametric instruments (Three.js, Canvas 2D, WebGL) that let designers produce on-brand asset variations at scale, and lead creative direction and brand identity for clients across 3+ sectors (Web3, fintech, tech).
- Build interactive web experiences for MVPs and prototypes using React and GSAP, helping clients validate product ideas with working demos before full development.
Senior Designer · Part-time
Parable VC
Oct 2025 – Jan 2026
- Designed Gami end-to-end and built Looty, two Web3 products for portfolio founders at 021.xyz, taking each from concept to shipped UI in under two months apiece.
- Designed pitch decks, brand identities and DApp interfaces across the portfolio, translating early-stage product vision into clean, intuitive UI across all touchpoints.
Visual Designer
Onchain Foundation
Jul 2024 – Jan 2026
- Owned visual identity across research reports, podcast branding (Onchain Heroes, Founders Bookshelf) and digital channels.
- Built a scalable social media template system that drove 300%+ follower growth across the foundation’s channels.
- Created reusable asset libraries and brand guidelines that enabled the team to produce on-brand materials independently.
3D Motion & Graphics Designer · Founding
Assetize
Feb 2023 – Mar 2024
- Joined as founding designer and built the complete design system from scratch: component libraries, social templates and one-pagers, establishing the startup’s unified visual language.
- Owned the pitch deck and investor presentation materials that supported the company’s $800K seed raise.
- Directed video production for the company’s podcast series, covering end-to-end post-production and motion graphics.
Motion & Graphics Designer
MetaKing Studios
Sep 2022 – Sep 2023
- Created marketing decks, infographics and proposals for BLOCKLORDS, a Web3 strategy game.
- Directed and produced all motion and graphic assets for the Hero NFT sale campaign, contributing to $150K+ in revenue with a total reach of 146M users.
Brand Designer
Seascape Network
Jan 2023 – Apr 2023
- Spearheaded a brand refresh across an 8-page website and 3 presentation deck templates, delivering a consistent visual language.
- Produced a unified design system that let engineers and marketers ship on-brand materials without design dependency.
3D Motion & Graphics Designer
Acumen Digital
Jul 2021 – Apr 2023
- Produced high-detail product animations that increased customer engagement by 50% and reduced production time by 75% through reusable motion templates.
- Led a cross-functional design team of 4, coordinating multi-channel campaigns that doubled follower engagement quarter-over-quarter.
Digital Designer · Part-time
IAMNEXT LTD
Jan 2019 – Dec 2022
- Designed social media assets, event branding and landing pages, boosting engagement by 50% across key channels.
- Produced motion graphics for music artist launches and live stage visuals for multiple performance campaigns.
Skills
Design
Brand Identity · Motion Graphics · 3D Design · UI/UX · Art Direction · Design Systems · Interaction Design · Prototyping · Video Production
Frontend
TypeScript · React · Next.js · HTML/CSS · Canvas API · GSAP · Responsive · Component Architecture
Tools
Figma · After Effects · Premiere Pro · Blender · Photoshop · Illustrator · Git/GitHub · Claude Code
Architecture
Monorepo · Design System Engineering · Design Tokens · Cross-platform Components
Selected Projects
Nodefield
Personal render engine for mathematical objects, Lorenz attractors, torus knots, superformulas, as interactive glowing fibre fields. Three.js, WebGL, custom GLSL.
Systemspec Website Redesign
Full monorepo with strict TypeScript and npm workspaces: marketing site, design system and UI kit from one codebase. CI/CD via GitHub Actions.
AG Mortgage Bank Website
12-page Eleventy site with GSAP hero animation, ScrollTrigger reveals and a mortgage affordability calculator.
Education
BSc Computer Science · Second Class Upper
Babcock University · 2017 – 2021
